Is Content Really King In SEO?
Good quality writing is highly effective and often times essential to your online success. High quality content can work alone to help you produce first page search engine listings in major engines like Google, Yahoo, and Bing.
Although, creating good content alone can also have its disadvantages! Your new articles, blog posts, or web pages will have to either attract inbound links naturally, or you will have to build inbound links that point directly to them, in order to maintain your first page listings and to increase its positioning in major search results.
Without inbound links your new content will eventually be marked as unpopular and thus it will be ranked accordingly by the major search engines! So regardless of whether content is deemed “King” or not, it is merely one step in the right direction towards complete search engine success!
Major search engines like Google, Yahoo, and Bing use many ranking factors to determine whether or not your site, page, blog, post or any other content is relevant and worthy of a first page listing in their search results!
Major search engines need to produce accurate top of the line results or their visitors will simply switch to another engine that they feel can accommodate their need to find what they are looking for and to filter out all of the garbage that nobody likes!
So how does Google, Yahoo, and Bing determine what searchers like?
Well, when you get excited and really like a webpage it is only natural that you should want to share it with friends, family and everybody else that you know, so you link to it from your website, blog, article or favorite social media site because it is that good!
Then the major search engines come along and notice your vote “link” for that website and they instantly have more faith in the content because somebody liked it enough to link to it! If enough people stumble upon the content and they like it so much that they also link to it, then the search engines take note and rank the site, page, article, or post higher in their search results because it is relevant and people want it!
What About The Time People Spend The Page?
Yes, there is yet another factor that search engines use to determine if a page is of high quality. Major search engines can often time see how long you were on a particular web page and if you ventured into the site or you simply hated it and clicked the back button to continue searching for a more relevant one.
So there is definitely good reason to have great content on your pages, blogs, articles, and such that way people will want to link to your content naturally and they will stay on your site once they find it!
So let’s sum this entire article up to determine what your site needs to be 100% successful in major search engines!
1.) You need high quality content!
2.) You need inbound links pointing to your important pages!
3.) You need to make people want to stay and revisit your website!
So what are your thoughts on the subject? Is content “alone” still king?
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