Learn The Facts, Don’t Believe The Fiction!

I have researched and thoroughly testing a lot of SEO techniques that have received terrible reputations due to myth and popular belief. It’s been going on for years! One person says their bad and everybody just believes it to be true.  That is why I decided to run some tests and I must admit I was surprised to find several well known “facts” to be mere myths!

I own 63 test sites all hosted on different servers located around the United States and Canada. I have been testing the following techniques across several of those sites for over six months and have found the following statements to be 100% truth!

Myth #1 Duplicate Content Penalties

Google does NOT penalize sites due to duplicate content unless they are found to be in violation of copyright laws. Then they will simply remove the duplicated content from their index. In fact social media sites like Digg.com are made up of at least 75% duplicate content and yet the duplicated content often ranks higher than the original post!

But, what if I use the same content on more than one page of my website, then will Google penalize me? Well, if you use WordPress straight out of the box then your site has duplicate content all over it and so do most other WordPress blogs, so again we found that the site is not penalized, in severe cases Google will simply decide not to de-index the duplicated pages.

Myth #2 Submitting Your Site To Directories Is A Bad Idea

Says who? Getting your website listed with web directories will not harm your site in anyway. There are several great directories out there like Dmoz and the Yahoo directory that can increase your search engine rankings considerably! We strongly recommend submitting your website to directories, especially directories that allow deep linking!

Myth #3 Repeating Your Keywords/Phrases Excessively Will Help Your Site Rank Higher

This technique is called “keyword stuffing” and it is a horrible idea. During testing we found that our sites, that were ranked on the first page of Google, Yahoo, and Bing for their preferred keywords dropped off the radar when we decided to continually repeat the keywords/phrases that we were trying to rank better for, in fact we tried this on over 30 different websites and had the same results continuously! If your over optimizing your site with repeated keywords and phrases stop! It will only hurt your rankings!

Myth#4 XML Sitemaps Are Not Worth Using

Well, XML Sitemaps are simply to help the major search engines like Google, Yahoo, and Bing find all of your important pages. They act as a road map for your website and can even inform the search engines of what pages hold more value to you, the webmaster.

Since it only takes a few minutes to setup and it could potentially help the search engines index your website better, why wouldn’t you want to use a XML sitemap?

Myth #5 PageRank Is Not Of Any Value

I strongly disagree; the PageRank of a particular page is roughly based upon the quantity of inbound links as well as the PageRank of the pages providing the links. It is known that other factors, e.g. relevance of search words on the page and actual visits to the page reported by the Google toolbar also influence the PageRank.

PageRank has little to do with where your site ranks in search results it merely shows that Google considers the page important, or not so important. Other factors like anchor text, quality inbound links, content, page titles, and such will determine what keywords or key phrases your web page will rank highly for, so having a high PageRank means that Google considers your page important and that is good to know!

Experimenting, learning through seo experiments, and testing techniques is the only way to really know what works and what doesn’t in the world of search engine optimization, so we encourage you to not always believe what you hear and always test things on your own before falling for the hype!

Core Plugins

All-In-One-SEO Pack – This plugin is an important part of SEO. This plugin sets up your blog’s title tags and metatags to include keywords and descriptions. Different title tags place keywords in the title tags and custom meta tags for each blog post, creating more unique content for search engines.

Google Sitemap Generator – This plugin generates a sitemap for search engines to pick up. Search engines give priority to sites with optimized sitemaps.

SE Optimization Plugins

Auto Tagger – This plugin uses Yahoo! to determine keywords related to the content of the article. These keywords are then added as tags to your blog and show up on your posts meta keywords. It’s always best to create your own tags in WP when writing a post, but just in case you forget this plugin will create them for you.

Sociable – This plugin adds links to the bottom of every article allowing your users to share your articles with popular social networks such as Digg, Technorati, and Twitter. This helps people find your site when they are searching popular social networking sites and hopefully brings them back to your blog for more..

Ping Optimizer – Blog pinging notifies blog servers that your blog has recently pulished new content. It shares your content across other networks, increasing your blog’s exposure, but excessively pinging these servers can get your site banned or blocked from future blog pinging. So you have to make sure that you are pinging these servers when necessary. This plugin will handle when and when not to ping these blog servers, optimizing how often you ping.

Security Plugins

Akismet – This plugin is included with every Wordpress installation. This plugin protects your blog from comment spam. Monitor and protect your blog from comment spam.

Database Backup – This plugin will automatically make database backups of your blog and send them to your email. Protect the content on your site from possible server loss by backing up the content on your site on a regular basis.

Simple CAPTCHA – CAPTCHA is a form utility to protect your blog from comment spam by web bots. A CAPTCHA places an images with random text that the user must manually type to submit their blog comment. This utility verifies the commenter is human, cutting down the potential for comment spam.

Why should You Worry About Long Tail Key Phrases?

Because, the internet is based on keywords and key phrases “The search terms that users will enter into search engines while they are looking for content, products, and services“ and discovering less competitive keywords to target with your web site is as much a skill as it is an art, since you have to search for evasive keywords that aren’t overly competitive, while still having remarkable search volume.

While the internet is becoming increasingly competitive, only intelligent site owners are searching out great long tail keywords to generate tons of free, easy to obtain traffic.

In terms of keywords or phrases, that signifies that it is less complicated to succeed using lengthier, less competitive keyword phrases, such as “Cheap Search Engine Optimization In Texas”, than it would be with more popular keywords, such as “Internet Marketing” or “making money online.” Through using long-tail keywords, you are aiming for the small fish in the water, whilst the remainder of the marketing profession is trolling for the record busting bass!

The more fashionable keywords on the market “those that experience the majority of the traffic and involvement on the web” are highly competitive and it will oftentimes take years for a new site to achieve them!

But don’t worry! Success can be achieved through article marketing, you just need to follow a few simple guidelines:

* Perform keyword research FIRST to find good long tail key phrases! (Google Adwords Keyword Tool!)

* Make sure that your title/article is relevant to your niche and long tail key phrase!

* Make sure that the article’s title is magnetic, that way people will want to read it!

* Don’t give up too much information otherwise people won’t need to visit the site your promoting!

* Make sure that you take time on constructing your resource box, that it makes since and is inviting!

* (For Best SEO Results) Only target long tail key phrases with your articles!

* Only submit your articles to the most popular article directories!

* Create 10-15 relevant links pointing to each of the articles that you submit using the free dofollow blog finder or any other tool you prefer!

* Submit your newly written articles to social bookmarking sites!

* Now write another article to target a different long tail key phrase!

* Repeat the steps above until you rank well in major search engines for all of the long tail key phrases that you can think of!

Now over time your articles will gain PageRank and even perform well on their own in major search engine result pages, providing high quality doorways into your website and giving you plenty of new ways to make some sales! Articles can provide great one-way links related to your niche, they can attract new customers interested in your products or services, and they can make your search engine listings skyrocket when targeting researched long tail key phrases!

Long tail keywords make up all traffic from longer yet less used search phrases, but just because they don’t deliver as much traffic doesn’t mean you won’t make as many sales! In fact it has been proven over and over that most sales derive from longer key phrases!

And so how does this effect you as a site owner? Well, if you are barely getting started with your search engine optimization campaign, it is a lot harder to acquire good search engine rankings for popular search terms, given the amount of resources the existing sites have acquired to keep their rankings. Although, it is completely inside your grasp to rank at the top of the search engines for long tail key phrases, using a combination of on-site and off-site search engine optimization techniques.

If you rank high for tons of long-tail keywords then you’ll experience tons of free traffic from the search engines and tons of sales to follow! So get out there and get your niche specific long tail keyphrases!

Link Building SEO

Effective link building is consistent and steady! That doesn’t mean you shouldn’t be aggressive! If you attempt to get 2,000 links in one day it isn’t going to kill your search engine rankings like most other “SO CALLED” search engine optimization specialists will tell you!

The key is that you should build links to all of your pages instead of just your main page! If your submitting to directories and your worried about how many submissions you can get by with in one day, Quit! Why? Because they won’t all be approved on the same day anyway! That is just hype created to scare you into hiring someone else to optimize your website.

You need to be aggressive in order to succeed! When faced with needing your business to succeed on the internet for free or cheap you will need to rely more on search engines than anything else! Major search engines like Google, Yahoo, Msn, and Aol mainly focus on link popularity as their #1 ranking factor!

So what does that tell you? Build some links! Some of you may ask the following:

• How many links should I build per day? As Many As Possible!
• Where should I get my links? As Many Relevant Places As Possible!
• What are relevant links? Links From Related Sites!

Time and time again you will hear/read that if you get the wrong link your site will be banned by Google! If a porn site links to your site will you get banned by Google? NOPE!! Otherwise your competitors could submit your site to porn directories and you would be out of business!

Now with that said, if you have nothing but bad links or adult related links your in trouble! You will definitely want more good links than bad! How?

Get Links in the following manner:

• General Directories
• Article Directories
• Niche Directories
• Social Bookmarking Sites
• Dofollow Blog Commenting
• Web 2.0 Properties
• Press Release

Extra Tips:

• Create Related Blogs On Free Blog Hosts Then Link Back To Your Website!
• Write Reviews About Your Own Products/Services!
• Create Some Hype!
• Subscribe To This Blog Because It Will Keep Getting Better And Better!

Seo Link Popularity – Create Top Ranking Sites Now!

The best and most effective way of increasing your search engine rankings is working to improve your web site’s link popularity. This can be achieved by getting as many inbound, one-way links as you can from quality sites such as article directories, niche directories, Blogs, and other web 2.0 properties.

Other ways to get these links would be having great content on your site and requesting a link to your site from other web sites. Increasing link popularity is a time-consuming and sometimes frustrating process but is definitely worth the time and effort when you see a dramatic increase in traffic and better yet, sales!

Link popularity is the biggest factor used to determine your sites rankings in major search engines like Google, Yahoo, Msn, and Aol! Most “SEO Blogs don’t tell you much about increasing your link popularity but here at SEO Positions we even supply you some free tools to increase your link popularity and search engine rankings fast! Try our free web-based tool “The Dofollow Blog Finder” to increase your sites popularity now.

Our keep reading so that I can tell you to quit worrying about keyword density, meta keyword tags, bold text on your key phrases, and stuffing your alt tags full of key phases! None of that stuff works anymore!

Instead focus on your Title, Description, Header, Original/Unique Copy, and Building Links! Because that’s what will help your search engine optimization campaign!

Link popularity should be your main concern so that you will get your #1 search engine listings. But when you get ranked #1 by Google, Yahoo, and other search engines your still not out of the woods! Not even close!

Make sure that your Title and Description will cause people to become interested and click on your listing! Because lets face it you don’t always click on the 1^st search result just because it’s #1! Sometimes you may click on the third or maybe even the 10^th listing because it looks interesting and relevant to what your searching for!

Do you need help optimizing your site for top search engine placement? Have you been working hard to help your site rankings only to find that nothing seems to work? Maybe you have discovered that things you’ve done have only seemed to hinder your search engine placement? Well worry no more! Instead contact us and we will get your site ranked high in no time!

SEO Positions is here to help you and we love our jobs!

Extra Tip: Submitting your link to directories is an excellent way to build your web site’s link popularity and improve search engine rankings. There are many directories out there, ranging from the general to niche specific, each with their own link submission processes.

Prepare keyphrase-rich text that accurately describes your web site to submit to the directories. Choose the most appropriate category for your web site before submitting. Submitting to directories requires a little effort and a lot of patience. But your search engine rankings will thank you for the extra effort.